Blog - Shannon Shipman

My Instagram Posting Strategy For 2022

With all the changes in Instagram over the last year, you’re probably rethinking your Instagram strategy. Given the fact that Instagram continues to be one of the most highly engaged social platforms, you don’t want to waste time ensuring your strategy is updated. So, I’m spilling the beans on my ... READ the POST

Are Instagram Keywords a Thing?

Instagram keywords. Yep, we’re talking about it today because truth be told, most people don’t realize that hashtags aren’t the only thing you need to be thinking about when it comes to your Instagram strategy. Let’s dig into what you need to know about Instagram Keywords.Is your hashtag strategy ... READ the POST

How to Use Your Business Values to Create Better Social Media Content

Finding your brand voice is one of the most important things you can do for your business. Not only will it help you connect in a more impactful way, it’s going to make creating content for social media so much easier. So let’s break down how you can use your business values to learn your brand ... READ the POST

Why You Need to Know Your Brand’s Core Values

Values play a big role in your customers or clients deciding to work with you. Let’s talk about why your brand’s core values are one of the most important parts of starting and running your business.Let’s start by actually discussing what Core Values are - they are fundamental beliefs that guide ... READ the POST

3 Mistakes You’re Making in Your Personal Brand

Building a personal brand means carving your own path! In this video, we’re going to dig into the mistakes that could keep you from creating your personal brand.Mistake #1If you are making mistakes in your personal brand you are probably not taking the time to build the right foundations. Most ... READ the POST

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